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Fundraising of Cigusto from Carmila

The brand of electronic cigarettes Cigusto has raised funds from Carmila

The investment bank Largillière Finance has orchestrated the strengthening of the capital and commercial partnership between Carmila (3rd largest listed shopping center company in Continental Europe) and the e-cigarette and vaping products brand Cigusto.
This merger is materialized by Carmila taking a 30% stake in Cigusto.
Currently established in 86 stores in France, this operation will enable Cigusto to accelerate its strong development. The company aims to have 250 stores by 2025.

Cigusto is the brand selling electronic cigarettes and vaping liquids made in France, founded in 2013 by Hervé Delille and Didier Bourriez, two retail experts.

With 86 outlets, Cigusto is already the leader in electronic cigarettes in shopping malls. The company plans to invest more than €30 million over the next 4 years to become the leading network of vape in France.

Carmila and Cigusto have mandated Largillière Finance to structure the strengthening of their capital and commercial partnership to support the new ambitions of the brand:

  • Opening 250 stores by 2025
  • Development of structuring projects to support growth with the design of its own ERP and a 3,000 m² logistics warehouse
  • Launch of a new website in the summer of 2021 to accelerate e-commerce

 

2021

Counterpart

We would like to thank the Carmila Group and the founding partners of Cigusto for trusting us to accompany them in this promising and structuring transaction. With this transaction, Cigusto has given itself the means to become one of the European leaders in the market. This is a real success story for this brand, which the Carmila Group is supporting as part of its strategy to incubate promising brands. This strategic transaction is the 8th transaction of the year 2021 for Largillière Finance in the retail / e-commerce sector

Nicolas Ibanez

Partner at Largillière Finance

Largillière Finance, the independent M&A advisor for growth companies

As an independent specialist in mid-cap transactions, Largillière Finance advises executives and shareholders on their capital transactions, including disposals, acquisitions, LBOs, financing solutions (equity and/or debt), financial engineering (valuation, etc.) and financial strategy advisory.

With more than 45 investment bankers and professionals, a strong presence in Paris, across the French regions (Bordeaux, Lyon, Nantes) and internationally, Largillière Finance has completed nearly 400 transactions and established itself as a leading market player.

Largillière Finance is a member of REACH Cross-Border M&A, a global M&A advisory network specialized in the mid-market segment, bringing together more than 400 investment bankers across major financial centers in over 30 countries.

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